1984 Toyota Hilux Spot Proves Aussies Have More Fun
We happen to think that showing the truck tackle terrain like this accomplishes two things. First, it demonstrates that it’s a tough vehicle, and will likely be able to handle anything you throw at it. Which, if you’re trying to sell a rig in a place as unforgiving as Australia, is basically a requirement.
The second thing the shots accomplish is even better. Because if you have even the tiniest bit of mechanical sympathy in your body, seeing the truck perform these stunts is going to make you unconsciously root for it. So by the end of the 30-second run, there’s already an emotional connection happening, and car purchases are as much about the heart as the head.